AISD


Branding a School District

Challenge

Three-year trend of declined enrollment

Insight

AISD is nationally acclaimed. Parents did not believe award-winning programs were available in their school, which made charters an appealing option

Solution

AISD needs to tell its story. AISD is focused on providing nationally ranked, quality education for all children

Results

AISD exceeded projected enrollment for the first time in three years


Outdoor

Pandora

Print

Radio

Case Study