FOR IMMEDIATE RELEASE
CONTACT: James Lanyon
512.469.5113
jlanyon@sanderswingo.com
AT&T announced today the launch of its 28 Days of inspiration campaign and web site www.att.com/28days to celebrate the history, contributions and culture of African Americans this February, while at the same time looking to the future.
The 28 Days campaign is an innovative program created by AT&T to highlight February as more than a reflection of the rich past, but an unimaginable footprint to what the future holds beyond Black History Month in the African American community.
The campaign complements the AT&T Twenty-Eight Days Facebook Fan Page and includes a celebrity speaker series with Russell Simmons and Laila Ali, inspiration from 28 “Movers + Shakes”, YouTube videos, a rich media web site with Facebook Connect and a mobile WAP site.
